www.stayspiced.com
Spiced success: Perfect customer loyalty with AI
STAY SPICED ! - The new era of online spice retail. When storytelling and premium spices meet AI in the online store.
www.stayspiced.com
STAY SPICED! is an innovative spice supplier that has made it its mission to enrich the world of cooking with high-quality spices and exceptional flavors. With a constantly growing community and a wealth of flavor creations stayspiced! scoped a solution to make the online shopping experience as appealing and diverse as its own product range. BatteryIncluded supported the company in transforming its online store into a highly efficient e-commerce platform.
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Increase in sales
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Average shopping cart
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Conversion-Rate
The Challenge:
A fine mix of storytelling and product sales. STAY SPICED !'s goal was clear: to authentically convey the unique charm of their products online while creating a seamless, user-friendly shopping experience. The challenge was to make the wide range of spices accessible in a structured and targeted way, to offer maximum relevant recommendations and to sustainably increase the conversion rate - and all this with a growing customer base.
The Solution:
AI-supported search function and AIRecos. BatteryIncluded relied on advanced AI algorithms and an intuitive search function to STAY SPICED ! the decisive competitive advantage. The platform analyzes customer preferences in real time and provides tailored product suggestions based on this. Our modern search architecture enables a precise and high-performance product search, even for imprecise search queries - a decisive advantage with this large variety of products.
User Value:
Higher customer loyalty through more relevant shopping experiences. Our ai_score as a new default sorting system made it possible to STAY SPICED !to make the customer experience automatic and as targeted as possible. With a clear focus on metadata such as click behavior, shopping carts and actual purchases, we were able to increase customer satisfaction and increase the repurchase rate by 30%. With tailored recommendations, customers felt more engaged and inspired to try new flavors.
Optimized navigation: taste experiences at the click of a button
Our framework not only optimizes the product search, but also the entire navigation, i.e. the category pages of the online store. With category-based filters, taste-based suggestions and intuitive product paths, customers can easily find their new favorite spices. The result? A 20% reduction in the bounce rate and increased dwell time per visit, as customers find what they are looking for more quickly while browsing - or are inspired to discover new products.
Scalability and agility: rapid growth on a flexible platform
With our new framework as a basis STAY SPICED ! is able to react flexibly to changes in customer behavior and seasonal demand. Our automated processes, such as dynamic top seller labels using AIPicks and product updates in real time via Delta data synchronization, ensured significantly less effort. This enabled the team at STAY SPICED ! to concentrate on what it does best: Inspiring customers and creating new flavors.
Key performance: Significantly higher customer satisfaction
Within a few months STAY SPICED ! achieve impressive results: A 40% increase in sales, a 25% increase in the conversion rate and a significant reduction in shopping cart abandonment. The added value of our AI solution was also reflected in a 15% increase in the average basket value. Customer loyalty increased - proof that relevant recommendations and an optimized customer journey make perfect sense as an extension to standards.
Why BatteryIncluded: Innovation that pays off
BatteryIncluded stands for high-performance and customized solutions that give online stores the “salt in the soup”. Our technology helps companies to develop sustainably and secure competitive advantages. With our data-driven approach and focus on automation, we are the perfect partner for brands such as STAY SPICED !who want to revolutionize online retail and offer their customers a unique shopping experience.
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